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Amelia Kassel

MarketingBase

Research is Your First Step

 

Member profile details

Membership level
Full membership
Last name
Kassel
First name
Amelia
Company Name
MarketingBase
Work Phone
7078299421
 

Personal information

Photo
 

Business Description

Title
President
Tagline
Research is Your First Step
Logo
Year Founded
1982
Company Description (expanded)
MarketingBase is a global business research and consulting firm that saves you time and money by providing information about thousands of companies, industries and topics quickly. Amelia Kassel, the company's principal, is a recognized teacher and author and has been in the information field since 1971. With extensive business, research, and market intelligence background she helps clients strategize using external information. She also operates the Mentor Program via e-mail to train business researchers, information brokers, and research consultants worldwide. MarketingBase services include Competitive Intelligence Research, Internet Research, Tracking and Monitoring, Industry Research, Company and Due Diligence Research, Company Profiles, International Research, Internet/Intranet Content Development, and Seminars and Consulting. Request detailed information about our services!
Services Offered
  • Competitive Intelligence
  • Internet Research
  • Interviewing
  • Market Analysis
  • Market Research
  • Media Tracking
  • Online Research
  • Presentations
  • Telephone Research
  • Training
  • Writing & Editing
Subject Expertise
  • Advertising & Public Relations
  • Business & Industry
  • Company & Industry Profiles
  • Computer Industry
  • Construction Industry
  • Demographics
  • Education & Training
  • Healthcare Industry
  • Hospitality Industry
  • International Business & Trade
  • Legal
  • Library Science
  • Market Research
Fee Structure
  • Deposit Account
  • Free estimates
  • Hourly rates
  • Minimum fee
  • Per project rates
  • Retainer
 

Contact Information

City
Sebastopol
State/Province
CA
Country
USA
Time Zone (Greenwich - locate at ht...
GMT 8
Time Zone (U.S./Canada)
Pacific (GMT-8)
 

Your Professional Background

Undergrad Degree
BA
Graduate School Attended
University of California, Los Angeles
Graduate Degree
MLS
Years of Experience as an Informati...
37
Types of Organizations Worked In
LIS Graduate School Faculty and Marketing Director; Special Library; Public Library; Biomedical Library; Academic Library
Languages
  • French
Organization Memberships
  • Society of Competitive Intelligence Professionals (SCIP)
  • Special Libraries Assn. (SLA)
Other Memberships
National Writers Union
Published Works/Books, Articles, et...
Super Searchers on Wall Street; many articles - see my Web site
 

Technical Resources/Systems

Online Systems
  • 10K Wizard
  • DataStar
  • Dialog
  • Factiva
  • Hoovers
  • LexisNexis
  • Questel.Orbit
  • SkyMinder
  • Profound/MarketResearch.com
Other Online Systems
Alacra; ProQuest, HighBeam, OCLC WorldCat
 

Visibility & Communications

Participate in Referral Program?
Yes
Print Directory Exclusions
  • Include full profile
Participate in Speakers Bureau?
Yes
Seminars
Customized to Client Requests; How to Find Clients: Quality Research; Advanced Research; Internet Research; Business Research; Private Company Research
Audience Sizes
  • All audience sizes
Media/Audience Types
  • All audience types
  • Print Media
  • Speaking Engagements
  • TV and Radio
Compensation
  • Over $1000
  • Honorarium plus expenses
Speaker Themes/Subjects
Research and Analysis; Marketing
Speaker History
Conferences and Associations
Speaker Biography
Amelia Kassel is a recognized teacher and author and gives seminars and presentations, plus one-on-one training via email. She teaches at several graduate library schools.
 

Make a Difference!

AIIP Positions Held
Two-time Board Member; Conference Program Committee; Prospective Members Committee; Awards Committee
Conference attendance
  • 2009 Albuquerque
  • 2008 Pittsburgh
  • 2007 Minneapolis
  • 2006
  • 2005
  • 2004
 

Acceptance of AIIP Code of Ethical Business Practice

 

Additional information

Directory listing text
MarketingBase, a global research and consulting firm, saves you time and money by providing information on thousands of companies, industries and topics quickly. Amelia Kassel, the company's principal is a recognized trainer and author in the field, since 1971. With extensive business, research, and market intelligence background she helps you strategize using external information. Amelia offers the Mentor Program for new and expanding research businesses. Request a free catalog for details!
 

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